The Art of Prospecting
It’s that time again! Welcome back to Zlata Thoughts! HelloZ and thank youZ to all my new subscribers. As always, I’m so glad you’re here. Also thanks to everyone for your submissions to the JobZ board. Get them to me by Tuesday and you’ll see them in the next issue! Let’s get to it.
Looking to Hire
We're seeking additional freelance support for our beauty and lifestyle clients! The role is 100% media outreach to assist my in-house team in driving placements, so strong editor relationships are a must. We can offer 10-20 hours per week for three months to start. Please drop me a line if you think you could be a fit! TYSM! firstname.lastname@example.org
ISO: Someone SUPER junior for the purpose of prospecting influencers ONLY. I'm thinking someone in HS/college. Please email email@example.com if interested or know someone. Thanks! (ME! You get to work with MEEEE!)
Looking for Work
Jessa Moore is an expert in personal branding and thought leadership-where she has repped both emerging founders, as well as established CEO's. She understands the digital climate, and writes copy that sets founders apart from the rest, inspiring others through leadership. Verticals include Tech, beauty, and food. You can reach her at firstname.lastname@example.org.
Pascaline K: I'm a freelance PR professional, specialising in content creation, social media,media relations, branding and communications.
Please let me know if you have any projects and job opportunities. Phone: +27842489844
Rumana Lokhandwala: I am a Freelance Publicist with 6+ years of Global PR experience, currently serving US based clients and agencies. Over the years, I have worked for startups and individuals from different industries and successfully placed them in top international media publications like Fast Company, Adweek, TechRadar, YourStory, Times, and many more!
I live in Mumbai, India, and my last role was as a PR Coordinator (contractor) with Consort Partners, a San Francisco based PR Agency. I am freelancing with a few agencies currently and actively looking for more opportunities.
I have hands-on experience working across industries majorly in Tech startups and the Life Science sector. I enjoy pitching, building media lists, and everything that is PR. I have been working according to the US time zone remotely for over a year and that has made me extremely comfortable with the US working hours and norms. Media Placements.
Wendy J. Gordon: I'm a freelancer with experience in restaurants, hotels, destinations, wine & spirits, chefs, lifestyle, luxury goods, consumer food products, some beauty, light tech, business, thought leaders, beauty, branding and more. Looking for opportunities. Sample placements can be found HERE. Email: email@example.com
15 Minutes of
If you want to book an initial consulting call to ask questions and see how we’d jive, please feel free to put 15 minutes on my calendar!
The Art of Prospecting
Success in affiliate marketing comes from great partners. So, with all due respect to my sales professional friendZ, the art of your deal might be in the closing, but the art of mine is all about the upfront and prospecting.
If your partners suck, so will your affiliate program. It’s that simple.
So, how do you make it not suck? In the words of the amazing Elyse Myers, great question, I would love to tell you.
In today’s paid content, I’ve got 900 more words all about prospecting, including:
Improving your prospecting game on affiliate platforms
Choosing certain platforms in certain scenarios
What to expect from the Rakutens and ShareASales of the world
How influencer prospecting is different
Why I keep influencer separate from big platforms
How to do influencer prospecting at every budget
If you’re not yet a paid reader, this is where our journey ends today. But it doesn’t have to! Today’s Substack is a good one! You can support Zlata Thoughts and all my hard work for just a couple dollars a month (literally - that’s it!), and you’ll get access to all the good stuff behind the curtain. Additionally, you get access to ME—I’m here for deep dive Q&As and exciting offline opportunities too. As always, thanks for being part of Zlata Thoughts. I appreciate you!