Content that Converts and Tweets That Tickle
Vol. 95 Do you know what happens after 5 margaritas?
It’s Monday. It’s June. School is winding down and the RHONJ is heating up, which is a decent balance in my life at this moment in time. I’ve got a fresh round of assignments just in for your pitching pleasure, NewZ and FunnieZ today, plus a new ABZs post all about creating content that converts.
Let’s get this week on the road!
Pitch Me
New story assignments just hit for June. (JUNE!) Send me your best!
Little Things: Products to keep mosquitos at bay so you can enjoy your outdoor space
Cafe Mom: Best summer sandals/slides to wear all summer long
Mom.com: The Best Baby Essentials to Score On Amazon Under $30
All products must be on Skimlinks or sold at a major retailer.
Please email zlatapitches@gmail.com with the appropriate subject line for consideration. Thank you!
NewZ
Ever looked at your home and thought: “I love it here, but I do wish it had more influences of my ancient ancestors that I know nothing about.” Well, good news, HGTV has a show just for you. In HGTV’s Revealed, which premieres later this month, designer Veronica Valencia consults with genealogists to learn about her clients’ cultural identities, so they can then better decorate their homes. Three cheers for science!
If you have enjoyed Shaq or Samuel L. Jackson talking as Alexa, too bad. Amazon is discontinuing Alexa celebrity voices. Seems everyone is on strike these days… Even the robots.
RHONJ Reunion Part 2 airs tomorrow on Bravo and the previews are exquisitely entertaining, gorgeous, and dramatic AF, just like all the best things in Jersey.
Heidi Klum turned 50 (and lots of heads!) and celebrated in a barely-there dress.
In more reasons to stay out of the water, last week an alligator was spotted swimming on an Alabama beach.
FunnieZ
What every Monday needs.
ABZs: 6 Tips for Crafting High-Converting Content for Affiliate Marketing
“Content is king,” is still true in some metaphors, but it’s hardly an explanation for how to capitalize on it. In affiliate marketing, content is a major pillar of your SEO strategy, a huge component for influencer marketing, and one of your assets in performance marketing. Knowing this, we have to create content that absolutely nails it. Every time.
Whether you’re publishing content for your own brand (or client’s), coordinating content with influencers, or drafting product/brand blurbs for PR and pitching, you need great stuff that performs. When you tie affiliate into the mix, content also becomes part of not just your marketing strategy, but also your revenue strategy, helping you convert more users and sell more products.
Here are 6 ways to craft higher-converting content.